Hi, I’m Ruchi, the founder of Sobriety Sips.
A couple of years ago, I made a conscious decision to cut down on alcohol. It was a personal choice, driven by a desire to take better care of my health and step away from the feeling of intoxication.
As someone who has always loved a well-crafted cocktail one with depth, balance, and a touch of gourmet flair it was frustrating to find that there were barely any non-alcoholic options that came close. The few spirits that were available tasted watered down and lacked personality.
I experimented with non-alcoholic spirits and tried mixing them with tonics, fresh ingredients, and garnishes, hoping to recreate the magic. But the result was disappointing. Either the flavors didn’t come together, or the drinks were overloaded with sugar and calories, which defeated the purpose for me.
I found myself at parties, weddings, or even at home hosting friends, filling my wine glass with water just to have something in hand. But I’m not someone who enjoys soda or energy drinks. I wanted something satisfying and enjoyable to sip on, something that felt like an experience in itself.
That’s when the idea for Sobriety Sips came to me.
Why wasn’t there a simple, beautiful, well-thought-out non-alcoholic drink that delivered flavor, complexity, and joy? Something that didn’t feel like a compromise?
Sobriety Sips started out as a passion project. I just wanted to find better drinks for myself and create social moments where people like me could stay sober and still feel included, still feel elevated, and most importantly, feel good about it.
Over time, I began crafting my own drinks, hosting sober events, and finding a whole community of people who wanted the same thing freedom, fun, and flavor without the alcohol.
That’s how Sobriety Sips was born, and it’s now India’s first zero-proof cocktail brand.
Coming back to writing this blog feels like a full-circle moment. Ten years ago, in my final year of college, I used to blog just to put my thoughts out into the world. Today, I find myself here again only this time, I’m sharing a story that has become so deeply personal and powerful.
If you're reading this, thank you for being part of this journey.
This is just the beginning. I’ll keep sharing more of the story, more of the inspiration, and more of what makes Sobriety Sips what it is.
With all my heart,
Ruchi
Founder, Sobriety Sips
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